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6. Metaphor and Narrative
About this Lecture
In this module, we think about a few other areas relating to language and power, focusing in particular on: (i) cognitive metaphor theory, and the difference between cognitive metaphors and other metaphors; (ii) cognitive metaphors in the domain of economics and money, and the particular power of such metaphors; (iii) the importance of language, narrative and ideology in shaping audience reactions to television shows such as Benefits Street; and (iv) conspiracy theories.
– F. Boers and M. Demecheleer, 'A few metaphorical models in (Western) economic discourse', in W.A. Liebert, G. Redeker, L. R. Waugh (eds.), Discourse and Perspective in Cognitive Linguistics (1997), pp. 115-130
– G. Lakoff and M. Johnson, Metaphors We Live By (2003 )
– L. Paterson, L. Coffey-Glover and D. Peplow, 'Negotiating stance within discourses of class: Reactions to Benefits Street', Discourse and Society 27(2) (2016), pp. 195-214.
In this course, Professor Annabelle Mooney (University of Roehampton) explores the relationship between language in power. In the first module, we explore the concept of speech acts and Jakobson's six functions of language. After that, we introduce three frameworks for analysing language and power, including Saussere's concept of the (bilateral) sign, Jakobson's concept of the axes of selection and combination, and the concept of constraints and affordances. In the third module, we think about the relationship between language and class and social capital, before turning in the fourth module to the relationship between language and power in the context of the law. In the fifth module, we think about the use of language – especially signs – in transforming spaces into places, before turning in the sixth module to consider some aspects of language and power in relation to money and economics, including the concept of cognitive metaphors and the reason that conspiracy theorists are so wedded to their ideas. Each module comes with a few suggestions for wider reading.
Annabelle Mooney is Professor of Language and Society at the University of Roehampton. Her research focuses on the language of waste and the language used by 'ordinary' people in order to better understand human culture, communication and relationships with the world. Her recent publications include The Language of Money: Proverbs and Practices (2018) and (as co-author) Language, Society and Power: An Introduction (2018).
Cite this Lecture
Mooney, A. (2022, April 11). Language and Power - Metaphor and Narrative [Video]. MASSOLIT. https://massolit.io/courses/language-and-power-mooney/metaphor-and-narrative
Mooney, A. "Language and Power – Metaphor and Narrative." MASSOLIT, uploaded by MASSOLIT, 11 Apr 2022, https://massolit.io/courses/language-and-power-mooney/metaphor-and-narrative