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Factors Affecting Conformity
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About the lecture
In this lecture, we think about different factors that may affect conformity, focusing in particular on: (i) including group size; (ii) unanimity; (iii) task difficulty.
About the lecturer
Mr Kevin Silber is a senior lecturer at the University of Derby where he primarily teaches biological psychology modules. Mr Silber is also an AQA A-Level examiner and is involved in authoring texts for A-Level psychology. Having started life as a neuroscientist, Mr Silber’s research interests still lie in biologically oriented topics. However, his main research interest is now focused on body image. Some of Mr Silber’s recent publications include ‘Working memory in children: A developmental approach to the phonological coding of pictorial material’ (2011) and ‘Sexual orientation and the sleep-wake cycle: A preliminary investigation’ (2000).
Cite this Lecture
APA style
Silber, K. (2019, September 27). Areas - Factors Affecting Conformity [Video]. MASSOLIT. https://massolit.io/options/areas?auth=0&lesson=2643&option=2920&type=lesson
MLA style
Silber, K. "Areas – Factors Affecting Conformity." MASSOLIT, uploaded by MASSOLIT, 27 Sep 2019, https://massolit.io/options/areas?auth=0&lesson=2643&option=2920&type=lesson