What is Prejudice?

About the lecture

In this lecture, we introduce stereotyping, prejudice and discrimination, focusing in particular on: (i) a definition of stereotyping being ‘an exaggerated, often negative view of people who are not like us’; (ii) Fiske and Taylor’s cognitive miser theory as an attempt to explain why people stereotype others; (iii) the difference between overt and covert prejudice; (iv) how the latter can be measured using the implicit association test; (v) Allport’s research on prejudice; (vi) how it can lead to discrimination.

About the lecturer

Dr Juliet Wakefield is a senior lecturer in the Department of Psychology at Nottingham Trent University. Dr Wakefield is a member of the Groups, Identities, and Health research group and has research interests in the social identity approach and implications of group membership. Some of Dr Wakefield’s recent publications include ‘Communities as conduits of harm: a social identity analysis of appraisal, coping and justice-seeking in response to historic collective victimisation’ (2022) and ‘The link between family identification, loneliness, and symptom severity in people with eating disorders’ (2022).